At the core of La Cosmétique’s marketing and sales team, are highly maintained digital marketing efforts to keep up with today’s social media craze. Our longstanding campaigns reward customers with discounts and exclusive offers, while monthly special deals for a limited time promote a wide range of products.
2023 Lunar New Year, La Cosmetique was a proud sponsor of the 2023 Chinese New Year Banquet hosted by the Haymarket Chamber of Commerce. As one of the biggest and most enjoyable Lunar New Year celebrations in Sydney, we were proud to contribute alongside other Sydney based brands.
Vivid Sydney is Sydney’s largest annual festival with creative lights, arts, music and technology. LaCosmetique – Darling Square took the initiative to launch three in store events in collaboration with the Vivid Sydney Local Business Program in 2022. Situated in the Darling Square /Darling Harbour area, a major activation area, our events successfully drove high traffic and visitations to our store.
Miss Multiverse Australia is a mix between Next Top Model, The Apprentice and Survivor. Lacosme was proud to Sponsor all ff the beauty products for Miss Ali Liu used throughout Miss Multiverse Australia 2018.
Beauty Expo Australia is the largest gathering of beauty brands and suppliers in the Australian beauty industry. Lacosme was in attendance along with thousands of visitors in 2019. The lacosme marque was one of the most visited in the Expo.
Lacosme proudly participated in the Korea Sale Festa annually, partnering with world reknowned K-breauty brands. With Korea Sale Festa, La Cosmetique held giveaways and a dedicated promotional period to bring attention to the best K-beauty has to offer.
Featuring specialguest, Ms Lavinia White, second runner-up of Miss Australia 2018, sharing her shopping experience. In-store makeup workshop with Shiseido makeupartist, Ken, demonstrating our new products.
Lacosme pride itself on being active within the community. We were immensely proud to sponsor the University Societies & Clubs Sponsorship in 2021.
We had so much fun personalising our beautiful products for our In-store Lancome Engraving Event. The perfect give for anyone, and the public agreed, with a high volume of public interest and sales.
We drive massive traffic to our brand's products through influencer marketing campaigns on social media, the positive experiences and product recommendations of influencers have a huge impact on our audience
We have a robust social media presence on Instagram, Facebook, Pinterest, and TikTok, driving significant traffic to our brand. Customers join us on these platforms for the latest in skincare, makeup, and beauty trends, and stay connected with our vibrant online community.
