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Our Journey

Founded in 2014, La Cosmétique has experienced an incredible journey of growth and success. From our humble beginnings, we’ve expanded to key locations across Australia including Sydney CBD, Western Sydney, Melbourne, Canberra, Brisbane and the Gold Coast, marking significant milestones in our mission to bring the best K-beauty products to Australia. 

2027 and Beyond: Looking into the future

2027- Future

2027 and Beyond: Looking into the future

We are aiming to expand an additional 10 stores in 2027 and bring K-Beauty closer to more people in Australia. 

We will be accepting franchise applications as we look to expand La Cosmetique in Australia. 

Store Grand Openings

2026

Store Grand Openings

We started 2026 with 3 new store openings in NSW and Queensland.

March – Grand Opening of La Cosmetique ECQ Outlet

June – Grand Opening of La Cosmetique QueensPlaza

July – Grand Opening of La Cosmetique Melrose Park

We also launched our first campaign to collaborate with influencers, seeking influencers with high engagement with local followers to work with La Cosmetique and our brands.

Local business award

2026

Local business award

Two of our stores became Local Business Award Finalists, being recognised for our extraordinary customer service and positive impact on the local community. 

Congratulations La Cosmetique Blacktown and La Cosmetique Lidcombe.

2025 was a year of rapid expansion

2025

2025 was a year of rapid expansion

We opened our first Brisbane store with the La Cosmetique Mt Gravatt Pop-up store.

We also opened 2 new Gold Coast store in Australia fair and Coomera. And 2 stores in NSW with La Cosmetique Lidcombe and La Cosmetique Ed Square. 

April – Grand Opening of La Cosmetique Lidcombe. 

June – Grand Opening of La Cosmetique Australia Fair.

August – Grand Opening of La Cosmetique Ed Square. 

November – Grand Opening of La Cosmetique Coomera

We headed north into the beautiful Gold Coast with our first store at Pacific Fair shopping centre.

2024

We headed north into the beautiful Gold Coast with our first store at Pacific Fair shopping centre.

We relocated our Rouse Hill and Castle Hill stores to capitalise on the traffic generated with the new Sydney Metro.  

August – Re-Opening of La Cosmetique Castle Towers. 

November – Re-Opening of La Cosmetique Rouse Hill 

November – Grand Opening of La Cosmetique Pacific Fair  

We expanded our operations into Victoria

2023

We expanded our operations into Victoria

La Cosmetique opened it's first Victorian store in Melbourne Central, while continuing to strengthen our presence in NSW with a new store opening in Blacktown in Sydney's Northwest. 

August – Grand Opening of La Cosmetique Blacktown 

November – Grand Opening of La Cosmetique Melbourne Central 

We expanded into the Hills area of Sydney

2022 

We expanded into the Hills area of Sydney

We expanded into the Hills area of Sydney with a Pop-up store in Rouse Hill Town Centre and Castle Towers shopping centre. 

August 2022 – Pop Up Store – La Cosmetique Rouse Hill Town Centre 

December 2022 – Grand Opening of La Cosmetique Castle Hill

Officially launched Pharmacoo

2021

Officially launched Pharmacoo

Officially launched Pharmacoo, our wholesale business to service the thousands of beauty clinics and salons in Australia. 

As exclusive distributors of Medipeel+ and Too Cool for School in Australia, we also launched the website for Medipeel+ www.medipeel.com.au and Too Cool for School www.toocoolforschool.net.au

We also opened our first store in our nation’s capital, moving beyond Sydney as we continued our growth. Situated in Canberra Centre, close to the Australian National University ANU. 

August – Grand Opening of La Cosmetique Canberra. 

Making Moves on Our First Expansion

2019 -2020

Making Moves on Our First Expansion

In 2019 we opened our 2nd flagship Sydney store in Darling Square, moving from our original Quay Haymarket location

During lockdown, we invested heavily into e-commerce and launched our e-commerce platform www.lacosmetique.com.au 

Built reputation as a reliable partner

2018

Built reputation as a reliable partner

Between 2015 to 2018, La Cosmetique slowly built their reputation as a reliable partner in beauty. We expanded our retail footprint with a pop-up store in Hurstville and a storefront in Burwood.  

August – Grand Opening of La Cosmetique Burwood Westfield 

November – Pop Up store - K-beauty themed store in Hurstville.

Our first store was at the Quay in Haymarket, Sydney.

2015

Our first store was at the Quay in Haymarket, Sydney.

Located between Chinatown and the University of Technology, Sydney. A humble beginning where we served the local student population. 

November – Grand Opening of La Cosmetique Quay Haymarket

Our Journey Begins

2014

Our Journey Begins

Our journey begins in 2014 with a simple mission – to help our customerslook and feel their best at all times. Like a butterfly is attracted to beauty, and inspired by Japanese and Korean culture, La Cosmetique was born.

We want our customers to find their home at La Cosmetique for all their beauty needs. 

Our Future Business Focus

Expand La Cosmetique to 50 stores by 2028.

Continue improving our e-commerce platforms improve customer’s online shopping experience.

Implement new and exciting marketing strategies to maximise customer engagement.

Expand our B2B business into Western Australia.

Widen our brand and product offerings instore and online.

Engage with charity projects and events to support and give back to the Australian community. 

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